FeaturedInvestment5 min read
Airbnb Subletting in Morocco: Operating a Rented Home Legally
A guide to landlord consent, licensing, daily obligations, tax, and profitability calculations for a short-term rental sublet.
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The Journal
Essays and guides on property, architecture and life in Marrakech, written by the team that walks its markets every week.
Guides5 min read
Investing in short-term rentals in Marrakech: practical guide
Evaluate the demand, neighborhoods, regulations, pricing, management and profitability of short-term rentals in Marrakech.
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Investment4 min read
Long-Term Rentals in Marrakech: The Most Sought-After Neighborhoods
Discover the best neighborhoods for a long-term rental in Marrakech, including Gueliz, Hivernage, Agdal and Palmeraie, whether you plan to rent or invest.
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Lifestyle5 min read
Global Hotel Expansion in Morocco: 7 Opportunities Behind the Growth Cycle
How tourism growth, international operators, urban investment, and 2030 infrastructure are reshaping Morocco's hospitality market.
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Guides5 min read
Morocco-France Tax Treaty 2026: Guide for Investment and Business
A guide to double taxation, permanent establishments, royalties, financial flows, and dispute resolution between Morocco and France.
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Investment6 min read
Morocco's Strategic Investment Opportunities in 2026
Explore the reforms, capital flows, infrastructure, property, tax framework, and institutional investment shaping opportunities in Morocco in 2026.
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Investment6 min read
Sovereign AI Infrastructure Morocco: Oréus Partnership Expands Across Europe, Africa & US
Sovereign AI infrastructure Morocco accelerates as Oréus expands across Europe, Africa and the US, positioning the country as a global AI hub.
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Market9 min read
GITEX Africa 2026 Marrakech: 5 Powerful Insights Driving the Future of Tech-Driven Real Estate
GITEX Africa 2026 Marrakech reveals how AI, PropTech and global capital are transforming real estate into a high-performance, data-driven investment market.
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Investment4 min read
Morocco as an Investment Destination: 7 Strategic Advantages
Explore seven factors strengthening Morocco's investment case, from stability and connectivity to tourism, real estate, industry, and Marrakech's global appeal.
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Market10 min read
Morocco Property Playbook 2025: Ownership Rules, Taxes, and Smart Places for Foreign Buyers
A detailed guide to Moroccan income-tax exemptions, foreign property ownership, purchase costs, rental taxation, resale, and locations to consider.
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Investment9 min read
Real Estate Investment in Morocco’s Desert Regions (Merzouga & Zagora)
Explore unique real estate opportunities in Morocco's desert regions, focusing on Merzouga and Zagora for savvy investors.
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Lifestyle4 min read
Luxury Golf Communities in Marrakech: 2025 Property Guide
A guide to Amelkis, Al Maaden, Samanah, Royal Golf, and Atlas Golf, including homes, amenities, rental demand, and buyer checks.
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Guides5 min read
Buying Property in Morocco as a European Investor: 2025 Guide
A guide for European investors covering Moroccan ownership rules, costs, finance, locations, rental strategies, and long-term risks.
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Design2 min read
How Outdoor Living Is Reshaping Property Design in Marrakech
Explore how demand for gardens, terraces, courtyards, pools, and open-air rooms is influencing villas, riads, and land development in Marrakech.
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Market2 min read
How Morocco's Diaspora Shapes Property Demand in Marrakech
How purchases and remittances from Moroccans abroad influence Marrakech homes, rentals, prices, jobs, and long-term investment.
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Market2 min read
How the Euro-Dirham Exchange Rate Shapes Marrakech Property Prices
Learn how movements between the euro and Moroccan dirham affect purchasing power, demand, pricing, and investment timing in Marrakech.
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Investment3 min read
Why Turnkey Villas Appeal to Marrakech Investors
How immediate use, lower delivery risk, predictable quality, and earlier rental income compare with a self-built villa project.
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Design2 min read
Building a Villa in Marrakech: Construction Agency or Self-Management?
Compare professional construction management with a hands-on approach across cost, timing, quality, permissions, and risk.
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Investment2 min read
How Marrakech Real Estate Investment is Becoming the Dubai of Africa
Discover why Marrakech real estate investment is booming and how it could rival Dubai by 2030.
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Market2 min read
Solar-Powered Homes in Marrakech: Are They Worth It in 2025?
Assess solar potential, installation cost, savings, maintenance, batteries, incentives, and property value for homes in Marrakech.
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Market2 min read
Marrakech Real Estate Market: A Leading Investment Destination in 2025
Explore Marrakech property prices, rental yields, growth factors and legal advantages for real estate investors.
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Market3 min read
Marrakech Real Estate Market in 2025 – Key Trends for Investors
Marrakech real estate market 2025: Discover the key trends, price outlook, and investment zones for the upcoming year.
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Investment2 min read
Off-Plan Property in Marrakech: Benefits, Risks, and Due Diligence
Understand the potential price, payment, and customization benefits of off-plan property in Marrakech, along with the principal development risks.
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Guides1 min read
Cost to Build a Luxury Villa in Marrakech: Budget Guide
Indicative Marrakech villa construction costs, including materials, labour, professional fees, permits, landscaping, and contingencies.
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Investment2 min read
Apartments or Luxury Villas in Marrakech: Comparing Investment Potential
Compare the entry cost, rental demand, maintenance, income, and appreciation potential of apartments and luxury villas in Marrakech.
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Investment2 min read
Renovating a Villa in Marrakech: A Practical Guide for Buyers
Understand permits, heritage rules, budgets, structural checks, professional support, and investment risks when renovating a Marrakech villa.
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Investment1 min read
Sustainable Real Estate in Marrakech Through PPPs: Key Opportunities
How public-private partnerships can support energy-efficient construction, sustainable infrastructure, and investment in Marrakech.
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Investment2 min read
Agricultural Land Morocco: What Foreign Buyers Need to Know
Explore rules, risks, and benefits of owning agricultural land in Morocco as a foreign buyer.
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Investment2 min read
Investing in Property Near Morocco Mall Marrakech
Assess the location, residential demand, commercial activity, and long-term development potential around Morocco Mall Marrakech.
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Investment1 min read
Who Owns Marrakech?
An overview of how residents, foreign buyers, developers, funds, and hotel groups shape property ownership in Marrakech.
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Guides1 min read
Common Myths About Buying Property in Marrakech, Explained
Clear guidance on foreign ownership, transaction security, pricing, purchase timing, and legal rights when buying in Marrakech.
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Market2 min read
Smart Home Integration: Its Impact on Property Inspections and Appraisals in 2025
Discover how integrated smart home systems affect property inspections, appraisals and marketability in 2025.
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Neighborhoods1 min read
Buyer's Guide to Guéliz: Modern Living in Marrakech
A concise guide to Guéliz property, transport, amenities, market demand, and due diligence for buyers in central Marrakech.
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Guides2 min read
Property Purchase Costs in Marrakech: What You Need to Know
A practical guide to notary fees, taxes, registration charges and other costs when buying property in Marrakech.
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Market4 min read
Why Moroccan Real Estate Can Remain Resilient During Global Crises
Explore the geography, policy, demand, infrastructure, and market diversification that can support Moroccan property through global disruption.
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Investment2 min read
Marrakech vs. Marbella: Where to Invest in Luxury Real Estate?
A comparison of Marrakech and Marbella across entry prices, rental demand, growth potential, operating costs, and lifestyle.
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Investment3 min read
The Moroccan Villa as a Statement of Identity and Status
Explore how architecture, privacy, lifestyle, location, and investment value can make a Moroccan villa a personal and international status symbol.
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Neighborhoods2 min read
Why Invest in Property in Marrakech's Kasbah?
Assess tourism demand, riad prices, rental potential, legal ownership, infrastructure, and resale conditions in Marrakech's historic Kasbah.
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Lifestyle2 min read
Vacation Rentals in Marrakech: What You Need to Know Before Booking
A practical guide to Marrakech riads, villas, apartments, neighbourhoods, booking checks, and typical nightly prices.
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Investment4 min read
Beyond Marrakech: Morocco's Private Mountain and Desert Retreats
Explore off-grid luxury in Morocco through secluded mountain and desert retreats shaped by design, privacy, sustainability, and investment potential.
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Investment3 min read
The Journey to a Second Home in Marrakech
Explore the emotional and practical journey from visiting Marrakech to owning a second home in the city.
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Lifestyle1 min read
Marrakech in Winter: Rent a Villa for the Holidays
Plan a warm winter holiday in Marrakech with the comfort, privacy and services of a luxury villa.
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Investment1 min read
Real Estate Trends in Marrakech
Discover the real estate trends in Marrakech: rising demand, key districts, and the enduring value of Moroccan craftsmanship.
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Guides2 min read
Potential Tax Advantages for Foreign Property Investors in Marrakech
A guide to rental deductions, capital-gains relief, convertible accounts, registration fees, and tax treaties relevant to foreign buyers.
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Investment3 min read
Agafay Desert Activities: Opportunities in Luxury Tourism and Investment
How Agafay's proximity to Marrakech, distinctive landscape, outdoor experiences, and limited development shape tourism opportunities.
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Design1 min read
Moroccan Craftsmanship in Real Estate: The Soul Behind Marrakech’s Most Coveted Homes
How Moroccan craftsmanship is becoming a powerful asset in luxury real estate.
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Guides3 min read
Rental Permits in Morocco: How to List Property Legally on Airbnb
A practical guide to rental permits, inspections, taxes and Airbnb compliance for Moroccan property owners.
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Investment1 min read
How Festivals and Cultural Events Affect Marrakech Real Estate
Explore how Marrakech festivals increase seasonal rental demand and strengthen the appeal of nearby neighborhoods.
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Lifestyle2 min read
Beat the Marrakech Heat: How to Stay Cool in Style This Summer
Practical ways to stay cool in Marrakech through climate-aware architecture, daily routines, hydration, and a well-designed home.
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Market3 min read
Investment Returns in Marrakech’s High-End Property Market: Risk and Reward
Explore the potential returns and principal risks of investing in Marrakech’s luxury property market.
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Lifestyle1 min read
Morocco Mall Marrakech and the City's Expanding Luxury Retail Market
Explore how Morocco Mall Marrakech could influence luxury shopping, commercial property, and development in the growing M'hamid district.
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Investment3 min read
How Orchid Island Supports International Property Buyers in Morocco
See how Orchid Island guides international buyers through property search, legal checks, completion, and ongoing ownership in Morocco.
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Guides7 min read
Morocco Finance Law 2025: Effects on Luxury Real Estate Taxation
Understand the principal 2025 tax changes described for luxury property in Morocco, their market effects, and practical points for investors.
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Market4 min read
Why Consider Investing in Moroccan Real Estate in 2025
Explore the economic, demographic, tourism, policy, and market factors shaping Moroccan real estate investment in 2025.
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Market3 min read
Morocco Real Estate Investment: What Investors Are Considering in 2025
Why residential plots, approved land, villa communities, and major Moroccan cities are drawing interest from property investors.
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Market2 min read
Rotary Marrakech 2025: A Global Gathering for Positive Peace
How Rotary District 9010 brought leaders, young people, civil society, and businesses together around dialogue and sustainable peace.
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Investment2 min read
Virtual Home Viewing: The Future of Luxury Real Estate
Immersive 3D tours allow buyers to explore luxury homes from anywhere and help sellers present their properties more clearly.
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Investment2 min read
Can Morocco Increase Its Appeal to Foreign Investors?
How business reform, skills, innovation, trade agreements, and informed local support could strengthen Morocco's investment position.
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Lifestyle4 min read
Ifrane Learning Festival 2025: Innovation and Knowledge at Al Akhawayn University
Discover how Al Akhawayn University’s SSE develops future Moroccan innovators through research, technology and industry collaboration.
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Guides4 min read
How to Invest in Morocco: Key Opportunities Await
How to invest in Morocco: explore a growing market with modern infrastructure and unique investment opportunities for global investors.
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Market3 min read
DeepTech Summit 2025 at UM6P: How Africa Is Shaping AI Innovation
Explore the DeepTech Summit 2025 in Benguerir, UM6P's technology ecosystem, and the relevance of AI and deep tech to Africa and real estate.
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Market4 min read
Morocco or Portugal: Comparing Property Investment in 2025
Compare property prices, rental demand, legal frameworks, lifestyle, and growth potential in Morocco and Portugal in 2025.
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Investment3 min read
Japan-Morocco Investment: A New Era of Economic Cooperation
How Japanese investment in Moroccan industry, energy, trade, fisheries, and infrastructure may support wider property-market opportunities.
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Investment3 min read
Why Azerbaijani Investors Should Consider Moroccan Real Estate
Explore the tax advantages, return potential and luxury property opportunities available to Azerbaijani investors in Marrakech and across Morocco.
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Lifestyle2 min read
Smart Villas in Morocco: The Future of Luxury Living Is Here
Discover how smart villas in Morocco combine home automation, advanced security, energy efficiency, and tailored digital control.
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Market2 min read
AI Innovation in April 2025: Transforming Real Estate Investment
How AI is changing property analysis, management, search, virtual tours, lead generation, and transactions for real estate investors.
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Investment3 min read
Why Europeans Choose to Buy Property in Morocco
Why proximity, relative affordability, culture, climate, rental demand, property choice, and infrastructure attract European buyers to Morocco.
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Market1 min read
Morocco’s Real Estate Market: Dynamic Shifts in April 2025
Explore 2025 insights into Morocco’s real estate market, including luxury listings, price trends and investment considerations.
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Guides3 min read
Can Foreigners Buy Property in Morocco? Your Ultimate Guide to Owning Real Estate in 2025
A practical guide to the legal requirements, process, financing, benefits, and risks of buying property in Morocco as a foreigner.
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Market3 min read
How GITEX Africa Can Advance Real Estate Innovation at Orchid Island
Explore how smart homes, immersive tours, blockchain, analytics, and green technology presented at GITEX Africa can improve real estate.
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Market2 min read
Why Are House Prices in Marrakech Reaching New Heights?
How tourism, foreign investment, limited central land, construction costs, luxury demand, and urbanisation influence Marrakech prices.
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Guides3 min read
Opening a Bank Account in Morocco: A Practical Guide for Expats
How expatriates and property buyers can compare Moroccan banks, prepare documents, choose an account, and manage international transfers.
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Investment2 min read
Real Estate in Morocco: Opportunities and Challenges Shaping the Future
Explore the investors, opportunities and challenges shaping Moroccan real estate and its growth in 2025.
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Design2 min read
Smart Home Technology: Is It Worth the Investment?
Compare the convenience, energy, security, remote access, cost, compatibility, privacy, and learning demands of smart-home systems.
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Investment5 min read
Why International Buyers Invest in Luxury Real Estate in Marrakech
Explore the returns, lifestyle, schools, connectivity, culture, climate, golf, and infrastructure supporting luxury-property demand in Marrakech.
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